Nozha Ben Hajel-Boujemaa is Global VP AI Innovation and Trust at Decathlon in charge of GenAI for costumer experience innovation program. She was the Global VP Digital Ethics & Responsible AI for IKEA-Retail (Digital Hub Amsterdam). Dr. Boujemaa served as Chief Science and Innovation Officer at MedianTechnologies, AI for healthcare industry.

Dr. Boujemaa is co-chair of OECD AI network of experts. She is member of the inter-ministerial AI expert committee for the French government. She had co-chaired “Ethical Guidelines for Trustworthy AI” report of the European Commission High Level Expert Group in Artificial Intelligence. Besides, she was member of the World Economic Forum’s Steering Committee on Digital Trust.

Dr. Boujemaa was previously the director of INRIA Saclay Research Center and a research director heading the multimedia retrieval research group. She is the founder of the interdisciplinary AI institute DATAIA. Dr. Boujemaa holds a PhD and HDR in Computer Science and she’s a Knight of the French National Order of Merit.